Last week more than 150 people attended the Genova final date of Mind the Bridge Italy Tour 2011 hosted by IIT – Istituto Italiano di Tecnologia.
With amazing guest speakers talking about their successful entrepreneurial experiences in Silicon Valley and giving inspiring lessons, MtB met the enthusiasm and attention of the participants who felt immediately involved in the discussion. Thanks to Marco Marinucci, Fabrizio Capobianco and Alberto Sangiovanni Vincentelli, who told their stories and enriched the discussion with their comments, the Startup School coordinated by Alberto Onetti represented a real interactive moment for learning and collecting inestimable hints.
Moreover, the insights and feedbacks given to the startups selected to pitch by the panels of experts during the Gym Session, gave a panorama of what are the must-haves for an effective presentation for high technology based products: do not go too deep into the features of the product (often very complex), but focus on the value proposition and the discriminators.
Mission accomplished! A few days after the end of the MtB Italy Tour 2011 we feel even more eager to receive the business ideas from all the other Italian talents we haven’t the chance to meet.
The Business Plan Competition 2011 is open! It’s time to send us your ideas..
Remember, the deadline is July 31st.